Santa on the Beach celebrating Christmas in July

July 20, 2022

Christmas in July: Time to start thinking about your Holiday Marketing Campaigns

Categories: Blog

By: Small Ax Creative

You might think it’s too early to be thinking about those Christmas decorations up in the attic or to blast All I Want for Christmas is You. It’s July! You’re thinking about hot dogs, fireworks, and hot days at the beach. But we think July is the perfect time to start thinking about your holiday campaigns. Why not stay ahead of the game for the biggest buying season of the year? And, let’s be honest, it’s never too early for Mariah Carey.

If we haven’t already convinced you to break out the eggnog early, let’s dive into why we want you to celebrate Christmas in July.

1) Christmas is the biggest buying season of the year.

We can all picture classic Christmas ads – images of crisp white snow, big red bows, and jingle bells come to mind. Christmas is the biggest ad-buying season of the year. You wouldn’t want to get caught off-guard creating content at the last minute during the busiest season. Now is the time to kick off creating your holiday campaigns.

Small Ax’s ideation process will ensure that your creative stands out from the noise this holiday season.

2) It’s cost-effective to start early.

The early bird gets the worm, and also the best deals. Starting the process now is a great way to stay on-budget while making sure you get exactly the content you want. Avoid the last minute rush that comes with big budgets and surge fees that will have you scrambling to have your videos ready in time. We’re here to create the content you want, without the extra costs. And with Small Ax, you can be rest assured you’re maximizing your budget so that your dollars go toward creating unique and engaging content.

3) Create content you love.

This is the moment to start the ideation process for holiday campaigns. We have the luxury of time to make sure we are creating exactly the videos you envision. You can be sure you have holiday content you love, with no risk of settling for any last-minute ideas.

Hearing those jingle bells ring? We’re ready to get into the holiday spirit with you. If you’re not sure where to start, the first step is to schedule a meeting with our creative team. We’ll walk you through our stress-free process today. Let’s get started and extend the stress-free days of summer all the way through December.

Check out one of our favorite holiday spots:

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